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Episode 99  |  38:49 min

How To Get The Meeting

Episode 99  |  38:49 min  |  09.02.2019

How To Get The Meeting

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This is a podcast episode titled, How To Get The Meeting. The summary for this episode is: <p><span data-preserver-spaces="true">The skills required to be a great negotiator are also powerful tools in the arsenal when it comes to getting the meeting with the decision-makers on your list of prospects. Both require savvy, knowledge, and people skills that go beyond the ordinary tactics most salespeople and negotiators are willing to employ. Stu Heinecke explains how those who are willing to go outside the normal channels and to use unorthodox but personalized approaches can not only get the meeting but close sales at unprecedented rates. Listen to hear all the details. </span></p> <h2><span data-preserver-spaces="true">Outline of This Episode</span></h2> <ul> <li><span data-preserver-spaces="true">[0:30] Why we have a cartoonist on the podcast for this episode</span></li> <li><span data-preserver-spaces="true">[2:48] Why Stu (a cartoonist) wrote a book about booking meetings</span></li> <li><span data-preserver-spaces="true">[8:55] Factors that go into making your outreach stand out</span></li> <li><span data-preserver-spaces="true">[13:12] Personalized, direct, targeted, and in an “open” channel of contact</span></li> <li><span data-preserver-spaces="true">[15:05] Touchpoints for the executive assistant</span></li> <li><span data-preserver-spaces="true">[18:01] Social media — and why most are insignificant and must go offline</span></li> <li><span data-preserver-spaces="true">[20:50] Ideas for how to reach out in creative but effective ways </span></li> </ul> <h2><span style="font-weight: 400;">Resources & People Mentioned</span></h2> <ul> <li style="font-weight: 400;"><a href= "https://danwaldschmidt.com/blog/"><span style= "font-weight: 400;">The Edgy Conversations Blog</span></a></li> <li style="font-weight: 400;"><a href= "https://www.orabrush.com/"><span style= "font-weight: 400;">Orabrush</span></a> <span style= "font-weight: 400;">- one of Stu’s success stories </span></li> </ul> <h2><span style="font-weight: 400;">Connect with Stu Heinecke</span></h2> <ul> <li style="font-weight: 400;"><a href= "https://www.linkedin.com/in/stuheinecke"><span style= "font-weight: 400;">Stu Heinecke</span></a> <span style= "font-weight: 400;">on LinkedIn</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">BOOK:</span> <a href= "https://www.amazon.com/How-Get-Meeting-Anyone-Marketing-ebook/dp/B019WQU7YQ"> <span style="font-weight: 400;">How To Get A Meeting With Anyone</span></a></li> <li style="font-weight: 400;"><a href= "https://podcasts.apple.com/us/podcast/how-to-get-a-meeting-with-anyone/id1355846130"> <span style="font-weight: 400;">Stu’s podcast</span></a><span style="font-weight: 400;">: How To Get A Meeting With Anyone</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">BOOK:</span> <a href= "https://www.amazon.com/Get-Meeting-Illustrative-Marketing-Playbook/dp/1948836440"> <span style="font-weight: 400;">Get The Meeting</span></a></li> </ul> <h2><span style="font-weight: 400;">Connect With Mark</span></h2> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400;">Follow Negotiations Ninja on Twitter:</span> <a href="https://twitter.com/NegotiationPod"><span style= "font-weight: 400;">@NegotiationPod</span></a></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Connect with Mark</span> <a href= "https://www.linkedin.com/in/markraffan/"><span style= "font-weight: 400;">on LinkedIn</span></a></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Follow Negotiations Ninja</span> <a href= "https://www.linkedin.com/company/negotiations-ninja-podcast"><span style="font-weight: 400;"> on LinkedIn</span></a></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Connect on Instagram:</span> <a href= "https://www.instagram.com/negotiationpod/"><span style= "font-weight: 400;">@NegotiationPod</span></a></li> </ul> <p><a href="https://plinkhq.com/i/1300435924"><strong>Subscribe to Negotiations Ninja</strong></a></p>

The skills required to be a great negotiator are also powerful tools in the arsenal when it comes to getting the meeting with the decision-makers on your list of prospects. Both require savvy, knowledge, and people skills that go beyond the ordinary tactics most salespeople and negotiators are willing to employ. Stu Heinecke explains how those who are willing to go outside the normal channels and to use unorthodox but personalized approaches can not only get the meeting but close sales at unprecedented rates. Listen to hear all the details. 

Outline of This Episode

  • [0:30] Why we have a cartoonist on the podcast for this episode
  • [2:48] Why Stu (a cartoonist) wrote a book about booking meetings
  • [8:55] Factors that go into making your outreach stand out
  • [13:12] Personalized, direct, targeted, and in an “open” channel of contact
  • [15:05] Touchpoints for the executive assistant
  • [18:01] Social media — and why most are insignificant and must go offline
  • [20:50] Ideas for how to reach out in creative but effective ways 

Resources & People Mentioned

Connect with Stu Heinecke

Connect With Mark

Subscribe to Negotiations Ninja

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